We went to La Playa Beach Bar at Xpu Ha in March and had a fine day . There was an entry fee out by the highway of 40 pesos that was refundable after spending 125 pesos at the beach bar . This was normal enough although the entry fee was an occasional thing in the past and seemed to be permanent now .
People seeking a quiet private beach to sit on their own blanket could simply view the entry fee as a parking fee if they choose .
There is now a second beach club just south of La Playa that was new to us at least , called Living The Dream .
There are swings on the ocean side and beers were thirty pesos , as at La Playa , as an example of costs .
The palapa is a good size and while I didn't check about food there is a menu over the bar .
There is a kite board business out front called KSM and maybe they are all one big thing , this facebook page makes it seem so . https://es-es.facebook.com/pages/KSM-BEACH-CLUB-Living-The-Dream/410654492368942
I don't know for sure if you could access this place through the Bonanza Campsite , one driveway south of La Playa , but we could do this several years ago for a simple parking fee . The minimum spend thing at La Playa is very easy to do wiothout feeling ripped off in any way but there is a new place to try for variety .
There was also a nearby ,"satellite" , beach bar for patrons of the Xpu Ha Belair collection resort on the north point with an accompanying dedicated shuttle van . A nice feature for those patrons . This third bar may may serve the public for cash as well .
Please be happy always
PARTLY CLOUDY = MOSTLY SUNNY